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Press Release

Firewalking Institute Responds after Anthony Robbins Incident

>PRWEB.COM Newswire

Flower Mound, TX (PRWEB) July 23, 2012

The Firewalking Institute of Research and Education, or FIRE, is a world-class institute that internationally certifies firewalk instructors to the highest standard of safety. FIRE is compelled to respond to the media coverage regarding the recent incident involving the firewalk experience at the Tony Robbins Unleash the Power Within seminar in California. According to CBS News (1) and other major media outlets, it was reported that subsequent to completing the firewalk experience, 21 of the 6,000 event participants sought medical attention for second- or third-degree burns.

"We can examine the odds, and consider that 21 out of 6,000 equates to a 1 in 286 likelihood of receiving a second- or third-degree burn in this particular event. The lifetime risk of death from riding in a car is 1 in 84, a custom that is seldom given second thought," says Charles Horton, Master Firewalk Instructor from FIRE.

Horton continues, "The distinction between second- and third-degree burns is critical." Having conducted many firewalks, there has been no third-degree burns with participants at FIRE events. Occasional second-degree burns that manifest as small blisters, similar to blisters that are commonly experienced on one's feet after walking a certain distance in ill-fitting shoes. These blisters typically disappear completely within a few days. FIRE uses and advocates the use of instructors who have firewalked hundreds and even thousands of times without ever requiring medical attention.

FIRE was not at this particular event. From previous experience, FIRE is confident that Tony Robbins uses and used the utmost care and responsibility in conducting firewalks. Participants are well aware of possible risks and partake at their own discretion. "When facilitated by experts trained to the highest standard of safety, the firewalk experience is very positive and life-changing for most participants," says Horton. FIRE maintains that, when facilitated properly, the probable benefits of the firewalk far outweigh any potential risks.

Charles Horton is a Certified Master Firewalk Instructor and is available for interviews. If you are interested please contact Tony Zazza to arrange.

(1) - http://www.cbsnews.com/8301-201_162-57477183/21-treated-for-burns-at-tony-robbins-firewalk-event/

Read the full story at http://www.prweb.com/releases/2012/7/prweb9726647.htm

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