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In the Media

article imageKraft recalls Velveeta mac and cheese, may contain wire bristles

article:312208:69::0
By Leigh Goessl
Oct 1, 2011 in Food
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In a Sept. 30, 2011 press release, Kraft Foods Global, Inc., has indicated the company is conducting a voluntary recall of several varieties of its Velveeta Shells and Cheese Microwaveable Cups products.
According to the release, this recall is being done as a precautionary act due to the "possible presence of small, thin wire bristle pieces."
Packages of the macaroni and cheese affected are the Velveeta Shells & Cheese Original Microwaveable Cups, Velveeta Shells & Cheese Original Four Pack Microwaveable Cups, Velveeta Shells & Cheese Made with 2% Milk Microwaveable Cups, Velveeta Shells & Cheese Made with 2% Milk Four Pack Microwaveable Cups, and Velveeta Rotini & Cheese Broccoli Microwaveable Cups varieties; no other Velveeta products are included with this recall.
These affected macaroni and cheese products possess best-when-used-by dates which range from March 2012 to May 2012 (consumers can find the 'best by' date on the bottom of the package). Approximately 137,000 cases distributed and sold in the U.S. are affected. The recalled products were manufactured in Champaign, Ill., and Lakeville, Minn.
No injuries have been reported with this recall, and at this time neither the Food and Drug Administration (FDA) or the press release provide an explanation as to how or why the wire bristles may be present in these food items.
Consumers are being advised to not consume any of these varieties of Velveeta Shells & Cheese cups, and instead should return the product to the store of purchase for an exchange or full refund.
Full product information on Velveeta recalled products can be accessed by viewing the PR Newswire press release.
Consumers who have questions or concerns about the Velveeta macaroni and cheese products are asked to call Kraft Foods Consumer Relations Monday through Friday at 1-800-308-1841.
This recall comes in the midst of other food recalls, mainly having to do with produce affected by Salmonella and Listeria contamination.
Kraft has had past recalls which have included a large pizza recall and a distinct recall back in 2000 due to inclusion of genetically engineered corn not approved for human consumption in taco shells.
article:312208:69::0
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