General Motors has announced deep incentives to move the last remaining 2,200 new Hummer SUVs in their effort to shut down the Hummer SUV brand.
General Motors has made it official that they are shutting down the Hummer SUV brand, but they are faced with a number the sports utility vehicles left in stock that they need to sell in order to close out the brand.
In order to do so General Motors is offering discounts on remaining 2009 and 2010 Hummer H2, H3, and H3T vehicles.
Buyers can get $6,000 on 2009 H2, which is the full-size SUV as well as the mid-sized 2009 H3. GM is also offering $5000 on the 2009 H3T, which is the pick-up truck version of the H3 and $4,000 on the 2010 H3 vehicles. These prices are only good for in-stock vehicles, as no custom vehicles will be made at this point.
The Hummer H3 starts around $31,000 and buyers can get zero-percent interest on loans for six years.
It was pointed out by
Jeannine Fallon, a spokeswoman for the automotive Web site Edmunds.com that the brand name of Hummer has taken a great beating with the publics perception them being gas guzzling as well as environmentally unfriendly.
The the same Robyn Eckard of Kelly's Blue Book was quick to point out though that many people want the prestige of owning a certain car and Hummer has that allure for people. Eckard's feeling was that people would always want them even down the road when current buyers are ready to sell.
General Motors has cut back their line of vehicles to have just; Cadillac, Chevrolet, Buick and GMC. They attempted to sell Saturn and Hummer where both deals never materialized. They were able to sell-off Saab to the Dutch car maker Spyker and they opted to just discontinue Pontiac and not attempt to sell it.