Polaroid PoGo: A battery-powered printer that fits in your pocket

Polaroid introduced a battery-powered printer that you can carry in your pocket. It prints images instantly from cellphones or digital cameras.

Polaroid will stop producing their famous instant films and they are diversifying into new areas. One of them is the Polaroid PoGo portable printer. The PoGo printer will print 2 x 3 inch color photos directly from a cellphone (via Bluetooth signals) or from the digital camera (via USB cable). It will cost $149 and will be available next month. The photos are durable, don’t tear, will stick to any surfaces and detach easily. The photo paper has billions of dye crystals embedded in it. The heat is able to generate various colors selectively and there will be no need to use any ink, toner or chemicals. The photos also doesn’t require any drying; it dries up as quickly as it prints. The paper comes in packs of 10 ($3.99 per unit or $9.99 for three units). Polaroid claims the photo will last 15 years in normal indoor lighting conditions, so we are better off storing images online or in our computers as backups. But for quick sharing, PoGo will do a good job. PoGo may not work with all cell phones, to see a compatibility chart, click here.